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Intelligent Transportation Systems
What is ITS?
Intelligent Transportation Systems (ITS) represent the next step in the evolution of the nation's transportation system. As information technologies and advances in electronics continue to revolutionize all aspects of the modern-day world, they are also being applied to transportation networks. These technologies include the latest in computers, electronics, communications, and safety systems.
ITS technology maximizes existing capacity, enhances safety, and extends the useful life of the City's transportation system. The proper use of ITS technology can enhance transportation systems without physically altering surface transportation systems. ITS uses advanced electronic systems to monitor traffic conditions, control traffic flow, and provide information to motorists about traffic conditions to help guide pre-trip decisions about mode and route.
How is ITS being used in Greensboro?
The City is using several ITS elements to manage traffic. The Traffic Signal System, Coliseum Traffic Management System, and Greensboro Traffic Management Center are used daily and during special events to reduce congestion and improve safety.
Greensboro Signal System
Greensboro's initial venture into ITS came with the installation of the City's first signal system in 1974. Signal Systems are the backbone of any Metropolitan ITS. The Signal System is currently being updated and will be complete in 2012. The Signal System is operated out of the Melvin Municipal Office Building, where the 481 signals throughout Greensboro are monitored and controlled.
Traffic Signals
Greensboro Traffic Management Center (TMC)
The Greensboro Traffic Management Center is housed in the Justice Communication Complex at 1201 Coliseum Boulevard. The facility was jointly funded by the City of Greensboro and the North Carolina Department of Transportation and is staffed by NCDOT from 5:30 am to 9:30 pm. Traffic Monitoring System
The center's traffic monitoring system consists of 32 monitors arranged in two 4-foot by 4-foot video walls, and a 100-inch large screen projector. Seven work stations (four in the TMC and three in the Police Communications Center) can be used to control (pan, tilt, zoom, focus) any of the traffic cameras. There are 17 CCTV cameras located along Greensboro roadways.
Existing Camera Locations
- I-40 / Sandy Ridge Rd
I-40 / NC-68
- I-40 / Gallimore Dairy Rd
- I-40 / Chimney Rock Rd
- I-40 / Guilford College Rd
- I-40 / Wendover Ave
- I-40 / Freeman Mill Rd
- I-40 / I-85 Bus / Patton Ave
- I-40 / I-85 Bus / S. Elm-Eugene St
- NC 68 / W. Market St
- Greensboro Coliseum - NE (Lee St / Coliseum Blvd)
- Greensboro Coliseum - NW (Patterson St / Lee St)
- Greensboro Coliseum - SW (High Point Rd / Ellington St)
- Greensboro Coliseum - SE (Coliseum Blvd / Ellington St)
- Coliseum Blvd / Florida St
- W. Wendover Ave / Bridford Pkwy
- W. Wendover Ave / Edwardia Dr
- W. Wendover Ave / Spring Garden St
- W. Wendover Ave / Holden Rd
- W. Wendover Ave / Benjamin Pkwy
- W. Market St / College Rd / Guilford College Rd
- W. Friendly Ave / College Rd / New Garden Rd
- W. Friendly Ave / N. Holden Rd
- W. Friendly Ave / Green Valley Rd
Dynamic Message Signs
From the TMC, NCDOT controls 16 Dynamic Message Signs (DMS) on the freeway system. These signs are used to alert motorists to a variety of incidents affecting their daily commute. 
Channel 13 Traffic Broadcast On January 4, 1999 the City of Greensboro began airing live traffic information on Channel 13, using information provided from 14 traffic cameras. Information is also provided about delays, detours, construction, accidents, and safe driving tips.
ITS Links
NCDOT Traveler Information Management System (TIMS) USDOT ITS Website National Traffic and Road Closure Information
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